Financial Update
Total Revenue:
$8,335,000
2024 Expenses
Management & General Administration
$1,974,082
The Management and General Administration portion of the budget includes typical corporate operating expenses: rent, utilities, insurance, computer equipment and supplies, accounting services, legal services, office supplies, telephone service, conferences, management and staff salaries, health benefits, and associated expenses.
Capital Improvements
$650,813
The NDD partnered with the City of Newark in a Capital Project to improve the overall streetscape of the entire Special Improvement District. This comprehensive project incorporated decorative street furniture, signage, pedestrian-scale lighting, landscaping, trash receptacles, and planters. In 2024, the NDD installed festive street lighting, which has increased pedestrian traffic and benefited local businesses.
Marketing
$509,340
The NDD is dedicated to promoting everything happening in downtown Newark, as well as producing a variety of free events that highlight the dynamic charm of the city. Additionally, the NDD uses data collection, metrics analysis, and comprehensive market research to identify trends that assist business owners and developers, such as foot traffic analysis to understand visitor preferences and improve visitor experiences.
Operations
$5,200,765
The NDD Operations budget includes our highly commended Clean Ambassadors, Quality of Life (QOL) Ambassadors, Horticulture Ambassadors, and Special Projects Ambassadors. NDD Ambassadors are highly visible in their bright yellow and black uniforms as they patrol each district block, carrying 2-way radios with them to report problems. NDD Quality of Life Ambassadors are trained to offer guidance to people needing assistance or who may have questions or concerns, as well as address and/or report various maintenance and quality of life-related issues, including panhandling, unlicensed vendors, disorderly conduct, illegal dumping, etc. In 2024 the NDD added additional weekend, overnight, and post-rush hour cleaning shifts to provide more comprehensive cleaning coverage throughout the downtown.